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02 / RUNNING FOOTWEAR DEVELOPMENT

RUNNING
PROJECTS.
YOUR WAY.

From daily running and training to racing and trail projects, we support running footwear development around your brand, target market and product requirements.

PROJECT SCOPE

01

DAILY & TRAINING

Define the intended user, fit direction, durability priorities and target price for daily running and training ranges.

02

PERFORMANCE & RACING

Translate your performance targets into design, component and sample requirements, with agreed evaluation steps.

03

TRAIL & TERRAIN

Review terrain, weather exposure and intended use to guide material, outsole and construction development.

DEVELOPMENT SUPPORT

01

UNDERSTAND YOUR PROJECT

Align the category, target user and market, price position, development needs, quantities and timeline.

02

DESIGN, DEVELOP & SAMPLE

Develop design and technical information, review materials and components, coordinate samples and agreed revisions.

03

COORDINATE THE NEXT STAGE

Prepare agreed specifications and coordinate production schedules, manufacturing communication and quality follow-up.

WHAT ARE YOU DEVELOPING?

Tell us the running category, target market, price position and timeline you have in mind.

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